SkepticismVisual Art

The Art of the Sclerology Fraud

There is this weird homeopathic/naturopathic “vitamin” store in my neighborhood.  The store is ran by Dr. Frank E. Wyatt.  Here are his credentials.  Yesterday I was walking by and I noticed that their charts are kind of beautiful and colorful.  I did a little search and found some other favorites.






It’s amazing the lengths these hucksters will go to make their “science” seem legitimate.  But, I kind of like these.  They remind of the artist renditions of Star Wars vehicle schematics.

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  1. PS check out the label on the bottle in the first photo “heart miracle”. They’ve bottled the miracle!

  2. I’ve been a sucker for charts and diagrams like these since I was a teenager. Back then, I remember calling things like the above images ‘outmoded or dis-proven science’. I remember liking all of the artwork from inside Pearl Jam’s Vitology record. I didn’t realize at the time that most of it was just snake oil.
    There seems to be a lot of mandala-type design in alt med diagrams: balancing both halves of the body on meridian lines or chakra points. Lots of static, focus-less composition. And while these are static in that they are circles, the colors and the phrenology-like proportional differences in the labeled areas make for interesting visuals.
    They also look kinda like cut-aways of the LHC.

  3. I’ve never heard of sclerology before. I was relieved to find out that those were charts of the EYES!

  4. Scotty: I’m waiting for some perverted Naturopath to make a chart that depicts the breast. “Now, if I just squeeze here we’ll be able to tell if you’ve got chicken pox”

  5. It wouldn’t be the most nefarious thing they have ever done, but it would certainly be up there.

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